Sr. Regional Marketing Manager

About the role

About Neo4j: Neo4j is the graph intelligence platform that transforms data into knowledge to power the next generation of intelligent applications and AI systems. It includes enterprise-ready knowledge graphs for accurate, explainable, and governed AI; the most comprehensive, trusted, and easy-to-deploy graph capabilities across any environment and data source; and an unmatched ecosystem trusted by 84 of the Fortune 100 and supported by the world’s largest graph community. Intelligence that works. Results that matter. Built to work everywhere and integrate with everything across every cloud for dynamic, personalized, and autonomous AI systems. We deliver quicker results, contextual knowledge, and solutions that impact customers and employees across the business. Our Vision: At Neo4j, we have always strived to help the world make sense of data. As business, society and knowledge become increasingly connected, our technology promotes innovation by helping organizations to find and understand data relationships. We created, drive and lead the graph database category, and we’re disrupting how organizations leverage their data to innovate and stay competitive. Job Summary The Sr. Regional Marketing Manager owns regional marketing strategy and execution across Northeast/Canada and the Mid-Atlantic/Southeast regions. This is a senior individual contributor role for a creative, self-directed marketer who can build a regional plan, adapt it as the market shifts, and drive it to pipeline results by working cross-functionally across the business. We’re looking for someone who thinks like an owner: comfortable setting direction with limited guidance, quick to test new ideas, and energized by building something rather than just running a playbook. Key Responsibilities Regional Marketing Strategy Own and drive the field marketing strategy for the Northeast/Canada and Mid-Atlantic/Southeast regions, translating company and pipeline goals into a regional plan. Set regional objectives, target segments and accounts, and KPIs, and adjust the plan as market conditions, competitive dynamics, or sales priorities change. Bring a point of view on where and how to invest regional budget and time for the best return, rather than waiting for direction. Ensure regional plans stay tightly aligned with corporate marketing, product marketing, sales, and revenue goals. Campaign & Pipeline Execution Plan and run integrated regional campaigns (field events, targeted account marketing programs, executive roundtables, third-party conferences, digital/local activations) that build and accelerate pipeline. Partner with sales leadership on targeted account marketing for strategic accounts in each region. Metrics & Performance Analysis Define and track the KPIs that matter for each region: MQLs, stage 3 pipeline created and/or accelerated, meetings booked, event- and partner-sourced opportunities, and campaign ROI, and report on them consistently. Use a mix of campaign data and qualitative feedback from the field to decide what to scale, adjust, or cut across both regions. Analyze results after every major campaign or event to capture what worked, what didn’t, and why, and apply those lessons to the next program. Bring a data-driven point of view into regional planning conversations with sales and marketing leadership, and use metrics to justify budget and program decisions. Regional Market Presence & Brand Visibility Build the company’s presence and reputation in aligned regions through a mix of field marketing events and local thought leadership. Shape regional positioning and messaging, informed by competitive and industry trends specific to each market. Represent the regions internally by flagging opportunities, risks, and market shifts to marketing and sales leadership. Partner & Systems Integrator Engagement Partner with the corporate partner team and regional partner sales managers to integrate strategic partners and systems integrators into regional events and campaigns. Use partner co-marketing to strengthen those relationships, showcase the strength of the partner ecosystem to customers and prospects, and drive incremental event attendance and engagement. Build joint regional programs with priority partners and SIs that create mutual pipeline value for both organizations. Track partner participation and contribution to regional event performance, and share results back with the partner team. Budget & Resource Management Own the field marketing budget for both regions, allocating spend across programs to maximize pipeline and brand impact. Track, forecast, and report on spend and ROI, and make the case for reallocating budget when a program isn’t performing. Cross-Functional Collaboration & Sales Partnership Act as marketing business partner to regional sales teams, planning, delivering, and monitoring pipeline creation and contribution, and optimizing integrated activities across all channels to track results and maximize ROI. Act as the connective tissue between regional sales and BDR/SDR teams and corporate marketing, product marketing, and regional marketing leadership to keep regional execution moving. Communicate proactively with stakeholders, manage production timelines, and keep everyone aligned without needing heavy oversight. Qualifications Bachelor’s degree in Marketing, Business, or a related field. 10+ years of field, regional, or demand generation marketing experience, ideally in B2B SaaS or enterprise technology; experience in the data, AI, or database/graph technology space is a plus. Proven track record in building and executing a regional marketing strategy from the ground up, not just running pre-built campaigns. Strong grasp of targeted account marketing, pipeline metrics, and marketing/sales alignment. Comfortable working in marketing analytics and reporting tools to track performance and guide decisions. Experience working with partner or channel teams and integrating partners/SIs into field programs is a plus. Willing to take ownership of stretch projects outside the core job description when the business needs it. A creative thinker who brings fresh campaign ideas and isn’t afraid to try something new in-market. A genuine self-starter and can-do problem-solver who takes ownership without waiting to be told what’s next. Excellent project management, budgeting, and analytical skills. Strong communication, stakeholder management, and cross-functional leadership abilities, comfortable operating at the Sr. Manager level with both field teams and senior stakeholders. Proficiency with marketing technology and analytics tools (e.g., Salesforce, Marketo, Splash, Asana, or similar CRM/MAP/event/project management platforms). Willingness to travel regularly across both assigned regions. The annual base salary range for this position based in the United States is listed below. This salary range is an estimate, and the actual salary may vary based on Neo4j’s compensation practices, job related skills, depth of experience, relevant certifications and trainings, in addition to geographic location. Based on the factors above, Neo4j utilizes the full width of the range. In addition to the range below, US employees are eligible for a stock option grant and certain roles are eligible for an annual bonus. Employees in this position are also eligible to participate in the Company’s standard benefit programs, which currently include the following: medical, dental, and vision benefits, 401(k), paid time off, and certain leaves of absence. Annual Base Salary Range for This Role $150,000—$200,000 USD Why Join Neo4j? Neo4j is, without question, the most popular graph intelligence platform in the world. We have customers in every industry globally, and our products are a proven product/market fit. Joining our team is an opportunity to shape the future of data and analytics. Below are just a few exciting facts about Neo4j. Neo4j is one of the fastest-scaling technology companies in this industry. It recently surpassed $200M in annual recurring revenue (ARR), doubling its ARR over the past three years. Raised the biggest funding round in database history ($325M Series F). Backed by world-class investors like Eurazeo, GV (formerly Google Ventures), and Inovia Capital, Neo4j has raised over $600M in funding and is currently valued at over $2Bn. This puts Neo4j among the most well-funded database companies in history. 84% of the Fortune 100 and 58% of the Fortune 500 use Neo4j. Examples include Boston Scientific, BT Group, Caterpillar, Cisco, Comcast, Department for Education UK, eBay, NBC News, Novo Nordisk, Worldline, and others. Co-founder and CEO Emil Eifrem has built an amazing culture that prides itself on relationships, inclusiveness, innovation, and customer success. Countless industry awards. Massive enterprises and individual developers/data scientists love Neo4j. A strong sense of community and ecosystem is built around the platform. A recent Forrester Total Economic Impact™ Study cited Neo4j as delivering 417% ROI to customers. Research shows that members of underrepresented communities are less likely to apply for jobs when they don’t meet all the qualifications. If this is part of the reason you hesitate to apply, we’d encourage you to reconsider and give us the opportunity to review your application. At Neo4j, we are committed to building awareness and helping to improve these issues. One of our central objectives is to provide an inclusive, diverse, and equitable workplace for everyone to develop their potential and have a positive, career-defining experience. We look forward to receiving your application. Neo4j Values: Neo4j is a Silicon Valley company with a Swedish soul. We foster collaboration and each of us is empowered to contribute and put our innovative stamp on projects. We hire candidates who reflect the following Neo4j core values: (we)-[:VALUE]->(relationships) (we)-[:FOCUS_ON]-